Definition of Indirect or Non-Linear

What is Indirect or Non-Linear?

Disruptive innovation. Non-prediction.

Innovation: “as in actual life, we make detours, we go by side-roads. We see the straight highway before us, but of course we cannot use it…” Wittgenstein.

Innovation is Hard

You know you need to innovate,
but no one shows you how- till now

The Innovation Design Approach is leadership's blueprint for organizational innovation. Detailing the why and how to innovate across inter-disciplinary teams using approaches, tools, and practices.