Leaders Don't
Innovate

They empower their teams
with an authentic innovation
process, tools & approaches to be
disruptive innovators

Why is Design Thinking so Bad at Radical Innovation?

BECAUSE Ideation
is not the mark
of creativity

You need an innovation process that prepares companies for the next

pandemic

crisis

"Their approach to innovation was truly transformative and had a profound and lasting impact on clients.”

~ Dennis Bone

Former President @ Verizon New Jersey

"...it's a total re-invention of innovation”

~ Petia Morozov

Founder @ DesignShed

"...I learned how powerful it is to combine structured innovation frameworks with disruptive out of box thinking methods..."

~ Bernhard Weber

Managing Director @ Unicorn

"I have seen firsthand the radical transformations Iain and Jason produce..."

~ Sharon Waters

Founder @ Waters Strategy

Making
is Thinking

How Doing Transforms Innovation

Our MIT Published Proceedings and Presentation that Started it All

How
Design
Thinking’s
limitations

Inspired Emergent Futures Lab
to Disrupt Innovation Strategy

You Don’t Need Innovation Officers

You need innovation process

94% of executives are dissatisfied with innovation performance. Because they lack the innovation methodologies required to empower cross-disciplinary teams that develop disruptive innovations.