Leaders Don't
Innovate

They empower their teams
with an authentic innovation
process, tools, & methods to be
disruptive innovators

Why is Design Thinking so Bad at Radical Innovation?

BECAUSE Ideation
is not the mark
of creativity

You need an innovation process that prepares companies for the next

pandemic

crisis

Making
is Thinking

How Doing Transforms Innovation

Our MIT Published Proceedings and Presentation that Started it All

How
Design
Thinking’s
limitations

Inspired Emergent Futures Lab
to Disrupt Innovation Strategy