Definition of Concepting

What is Concepting?

Technical words and their definitions are not neutral representations of some pre-existent fixed outside reality. For us, they are active, creative conceptual tools that connect to other tools, practices, environments, and when they work well, they participate in giving rise, emergently, to a field of intra-connected affordances. This is far less an activity of definition construction and dictionary maintenance and far more an ongoing practice of lived concepting

In ongoing experimental activities, we feel our way collaboratively into the emerging new and in the process old abstractions give way to novel practices of abstracting the felt into the tools for stabilizing conjoined sensations, practices, and emergent worldings. 

This is concepting. 

Making-feeling-thinking loops back into itself via evolving intra-woven abstractions, skills, environments, physical tools, novel problematizations, and virtual fields of affordance potentialities. 

Alfred North Whitehead spoke of concepting as the development of new abstractions/propositions, which he spoke of as “lures for feeling.”

This is our hope in bringing forth the pragmatic worldmaking concepts.

on What Is Innovation, and How to Innovate

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