Announcing: New Book on Creativity and Innovation

Creativity book - Innovating Emergent Futures
Announcing New Book - Innovating Emergent Futures

It is with great joy that we present our new book on creativity and innovation:
Innovating Emergent Futures - The Innovation Design Approach for Change and Worldmaking.

Why Write a Book on Innovation and Creativity?

It’s our answer to the question: How do you innovate?

Innovating Emergent Futures is born of immense frustration with superficial approaches to creativity and innovation. This book challenges all the standard assumptions about creativity, innovation, and design offering an entirely new approach to radical innovation as novel worldmaking.

“Innovating Emergent Futures is a hands on approach, and a set of tools and practices that delivers novel paradigm shifts, transforms thinking, fosters an innovation culture, produces radically creative outcomes, disrupts fields, and empowers you to make new worlds possible — it is a total re-invention of innovation”
~ Petia Morozov founder of Design Shed

It’s loaded with actionable insights that will empower any project, company or organization to disruptively innovate, develop novel solutions, differentiate away from competitors, and embed a culture of innovation across a team, or group.

Innovating Emergent Futures is jam-packed with historical and philosophical understandings of innovation and creativity leveraging science of the mind to make you a more impactful innovator. It’s innovation backed by science.

“Their approach to innovation is truly transformative and has a profound and lasting impact”
~ Dennis Bone, former President of Verizon New Jersey

The Innovation playbook walks you step by step through the award winning innovation Design Approach - a ground-breaking method for innovation, invention, design, and creativity. It provides an in-depth blueprint, a clear path to novel innovations, paradigmatic change and product differentiation.

Innovation is slow. Innovating Emerging Futures is a prime example. We’ve prototyped countless versions of the book globally over the last decade, built on 20+ years of cutting-edge field research, testing, and development. It's been used to transformatively engage the most vexing challenges of the 21st century, develop alternative business models, and new fields of possibility.

“I learned how powerful it is to combine structured innovation frameworks with disruptive out of box thinking methods and inspiration from every field of knowledge, science, technology, and arts. I consider this one of the best innovation books of 2021.”
~ Bernhard Weber – Managing Director @ Unicorn

A copy of the book can be purchased on our website.

Thanks for celebrating with us,
Iain and Jason

Innovation is Hard

You know you need to innovate,
but no one shows you how- till now

The Innovation Design Approach is leadership's blueprint for organizational innovation. Detailing the why and how to innovate across inter-disciplinary teams using approaches, tools, and practices.