Definition of Creativity

What is Creativity?

Creativity is a dynamic event and our role in it cannot be adequately summed up by describing human capacities and their activation. It is always far more than a human event.

Creativity, like flight, is not some thing found inside some thing — whether it be the bird or the human. Creativity, like flight, is an emergent process that is the outcome of relations that must be cultivated across many unlike things…

Creativity happens when we see that we are working on multiple registers to constrain, entrain, and stabilize fields and processes that give rise to emergent “products” -- and that this total system -- this emergent world is the locus of creativity.

Definition of Creativity

The definition of creativity is the development of new forms of constraining system dynamics across multiple registrars to stabilize novel worlds.

Creativity is defined as the process by which something new comes into being, is a process and not a thing.

Question of difference. Pure difference differing.

Creativity Can Be Nurtured

Rather than defining creativity as internal capacity to generate novel ideas  that can be nurtured…

…We would like to suggest that it is something entirely different:

  • Creativity is a process that happens at an emergent dynamic systems level.
  • Creativity has no single locus of cause or development.
  • Creative outcomes are co-created by the contexts in which they unfold.
  • The creative process to realize a creative outcome is via a networked assemblage that is required to catalyze, produce and reproduce a lasting transformation.
  • The impact of any given cause is contingent upon the state of the system as a whole.
  • The roles played by causal factors in creativity cannot be adequately understood as falling into two kinds, one exclusively played by human capacities and the other played by learning.
  • The notion of psychological or mental creativity (ideation) is of no explanatory value.
  • Creativity involves a change in the dynamic system as a whole, and not only a change in an individual idea.

What Creativity Isn't

Creativity should not be defined as being some far-out and pure expression of human imagination with no bearing or impact on reality. And innovation is the pragmatic application of creativity to solving some existing problem.

Synonyms for Creativity

A synonym for creativity is innovation. In our own work, we have found that it is better to think of innovation and creativity as being synonymous: innovation and creativity are both processes of producing genuine novelty.

An Example of Creativity

Innovation is creativity that sticks.

Creativity is a process for something new.

Process is a sequence of steps.

The new is not repeating; change.

Change is difference.

Two types: A little or a lot.

A little change is a change in degree.
- Iterative incremental change
- Continuous development
- Many small changes that slowly allow something new to Emerge.
   - Example iPhone 4, 4S, 5, 5S, and on...
       - Design Thinking is a good framework here.

A lot of change is a change in kind
- Disruptive change that replaces one world with another
- It's qualitative
- Change not improvement.
- A “difference that makes a difference”
- A “paradigm shift
- A new framework, a new field.
   - Example: from horses to cars.
       - The Innovation Design Approach is a good example here.

Creativity is the change you make in the world.
Creativity is you being changed by the world.

Quote on Creativity:

‘Creativity’ is the universal of universals characterizing ultimate matter of fact.  It is that ultimate principle by which the many, which are the universe disjunctively, become the one actual occasion, which is the universe conjunctively.  It lies in the nature of things that the many enter into complex unity.” ~ A. N. Whitehead

Read More About Creativity

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but no one shows you how- till now

The Innovation Design Approach is leadership's blueprint for organizational innovation. Detailing the why and how to innovate across inter-disciplinary teams using approaches, tools, and practices.