Definition of Idea

What is an Idea?

Never at the origin of newness and radical creativity.

The cause of the new is never an idea.

The idea or conceptualization of the new comes later — often much later. It is both a serious conceptual error to posit an idea at the beginning of an innovation and a methodological error in developing a innovation design process.

Example of Ideas in Innovation

An example of an idea is the brilliant thought that comes to you during a shower - the next Facebook idea.

The rush of excitement floods your body as you process your new thought and all the millions of dollars that can be made.

You towel dry and search Google and come to learn there is nothing new about your idea, whatsoever.

Idea Used in a Sentence

Innovations are the result of doing or making, not ideas.

What is Another way to say Idea?

Lazy innovation.

Innovation is Hard

You know you need to innovate,
but no one shows you how- till now

The Innovation Design Approach is leadership's blueprint for organizational innovation. Detailing the why and how to innovate across inter-disciplinary teams using methods, tools, and practices.